IBM’s marketing boss taught her team of 5,500 employees to do something computer programmers do, and it’s turned their projects into a ‘real time sport’ (IBM)

Business Insider
By Becky PetersonAug 20, 2018, 4:09 pm381 pts
IBM's Chief Marketing Officer Michelle Peluso joined the tech giant two years ago and completely revamped how her 5,000-person department works. Inspired by her time as CEO at Travelocity, Peluso implemented the Agile Method, a project management technique used primarily by software engineers. Agile's main…

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