Jony Ive Is So Focused On Design He Doesn’t Know Apple’s Key Financial Numbers

TechCrunch
By Darrell EtheringtonOct 31, 2014, 10:02 am132 pts
Apple design lead Jony Ive spoke to an audience at the San Francisco Museum of Modern Art last night, the Wall Street Journal reports, addressing the difficulties in designing an Apple smartwatch. The Apple Watch design process was “difficult and humbling” because of the expectations consumers have with…

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