How marketers and brand managers can prepare for the cognitive era

TechCrunch
By Pete SenaJul 26, 2016, 11:00 am38 pts
Sensors are all around us, not just in our cars but in our homes, our phones, our airplanes, our elevators, our workplaces and on our wrists; they are ubiquitous. They protect us, warn us and, in some cases, even inspire us to live better, healthier lives. The cognitive era is here, and machines will be…

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