Why email marketing is still in style — and thriving

VentureBeat
By Scott McCorkle, Salesforce Marketing CloudMar 5, 2015, 9:00 pm147 pts
GUEST: Email is the workhorse of digital marketing. While we as marketers like talking about the hot new platform du jour, email marketing has been around since the ’90s, is appropriate for every audience, and delivers the highest return on investment (ROI) in digital marketing. As it turns out, consumers…

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