5 tips for mastering the complicated role of CMO

VentureBeat
By Nadine Dietz, CMO MovesSep 23, 2017, 11:02 am67 pts
GUEST: The CMO role is constantly under fire, despite being one of the most exciting roles in the C-Suite with the greatest opportunity to drive both short and long-term company growth. The role is plagued by a lack of clear definition, misaligned expectations with counterparts, short tenures, and a bevy of…

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