So you named your company “Snappening”…

Ars Technica
By Sean GallagherOct 13, 2014, 5:20 pm872 ptsInteresting
If you can't beat 'em... @Snappening An Indianapolis-based events planning search engine startup is seeing huge upticks in Web traffic and social media activity this week, attracting thousands of new visitors from over 150 countries—though not because it knocked its marketing goals out of the park. In the…

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