'Westworld' and 'Ready Player One' won SXSW this year — here's the ad agency that made it happen

Business Insider
By Tanya DuaMar 13, 2018, 12:06 pm122 pts
HBO's experiential recreation of the sci-fi town of "Sweetwater" in Westworld and Warner Bros.' rendition of the world from Ready Player One have more in common than just sci-fi. Both experiences were created by ad agency Giant Spoon, which spent months conceptualizing, building and orchestrating them. The five…

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