Google wants to close Pandora’s box, fight AI-powered search spam

Ars Technica
By Ron AmadeoMar 5, 2024, 4:41 pm185 pts
Enlarge (credit: Getty Images) In the continual cat-and-mouse game of Google Search versus search engine optimization (SEO) firms, Google seems to be losing lately. Search feels less useful with every passing day as the ChatGPT era has unleashed a tsunami of AI junk that quickly fills up search results. Google…

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