Cinemas Weigh Launching New Large Screen Brand To Challenge Imax

Slashdot
By msmashJul 17, 2025, 9:00 am50 pts
Major US theater chains including Cinemark, Regal and Marcus have held preliminary talks about jointly marketing their big-screen theaters to compete with Imax, according to Bloomberg. The discussions have focused on setting shared standards for the chains' "premium large-format" theaters, with options…

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