YouTube is bringing 30-second unskippable ads to TVs

TechCrunch
By Sarah PerezMay 18, 2023, 10:09 am130 pts
YouTube is making its service more appealing to TV ad buyers with a new ad offering announced on Wednesday at its annual YouTube Brandcast upfront event in New York. The company said it will introduce 30-second unskippable ads on connected TVs which will replace the two, 15-second consecutive ads that run today…

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