Twitch backtracks on changes to branded content rules after streamer backlash

TechCrunch
By Taylor HatmakerJun 7, 2023, 6:46 pm186 pts
One day after Twitch announced sweeping changes to how streamers are allowed to advertise, the company is backing off. On Tuesday, Twitch announced updates to its branded content guidelines — the set of rules that dictates how streamers can display sponsorships, endorsements and other paid promotions.Twitch…

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