Amazon turns to AI to help customers find clothes that fit when shopping online

TechCrunch
By Sarah PerezJan 8, 2024, 10:42 am92 pts
After recently turning to generative AI to enhance its product reviews, e-commerce giant Amazon today shared how it’s now using AI technology to help customers shop for apparel online. The company explains it’s now using large language models, generative AI, and machine learning to power four AI-powered…

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