How FYPM used Instagram Stories and thirst traps to raise $275K

TechCrunch
By Amanda SilberlingJan 19, 2024, 10:00 am107 pts
Lindsey Lee Lurgin took an unconventional route to becoming a founder, so it’s only fitting that her fundraising strategies are just as unique. Her company Fuck You Pay Me (FYPM), which is like a Glassdoor for influencers, raised a $275K seed extension solely via Instagram stories, with no pitch deck. “If…

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