Lensrentals acquires BorrowLenses

TechCrunch
By Haje Jan KampsMar 7, 2024, 3:11 pm169 pts
Lensrentals, a titan in the online rental service for photo, video, audio and lighting equipment, has announced its acquisition of BorrowLenses, a key competitor in the space of photographic and video equipment rentals. It’s a competitive space in a commodity market, where neither brand has an obvious edge…

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