Snap says TikTok uncertainty benefited its business

TechCrunch
By Lauren ForristalFeb 4, 2025, 6:28 pm70 ptsTrending
During Snap’s fourth-quarter earnings call on Tuesday, CEO Evan Spiegel said that the uncertainty surrounding TikTok’s future has positively affected its business. “We’re not trying to draw too many conclusions from some of the engagement lift we saw when [TikTok] went dark for that brief period of…

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