Tesla’s consumer bond-to-brand intensity ranks second only behind Disney: study

Teslarati
By Joey KlenderApr 19, 2022, 12:29 pm197 pts
Tesla fans, owners, and enthusiasts are among the most bonded to their brand, a new study shows. Ranking only behind Disney, Tesla was second in the new study, conducted by MBLM, which assessed how consumers bond with the brands they use and love. Disney, Tesla, and Apple round out the top three, with scores of…

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