Rivian CEO stands firm, ‘flagship’ pricing strategy isn’t going anywhere

Teslarati
By William JohnsonMay 11, 2023, 2:30 pm110 pts
On this week’s earnings call, Rivian CEO RJ Scaringe made his position clear, “flagship” pricing isn’t going anywhere. Rivian bucked the EV startup industry earnings trend earlier this week. While competitors Lucid and Fisker announced dramatic falls in revenue and fleeting cash reserves, Rivian beat…

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