SanDisk heals WD Black and Blues, rebrands beloved client SSDs

The Register
Jan 7, 2026, 7:45 pm129 pts
NVMe drives to live on under the Optimus banner WD Black and Blue SSDs are some of the most widely recognized client drives on the market, but their branding is about to disappear. Following Western Digital's flash-business spinoff, SanDisk announced it was retiring the beloved names and rebranding its NVMe…

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