Netflix is testing a new OpenAI-powered search

The Verge
By Jay PetersApr 11, 2025, 7:55 pm196 ptsTop
Netflix is starting to test search that’s powered by OpenAI, according to Bloomberg. The new search engine will let users “look for shows using far more specific terms, including the subscriber’s mood, for example, the company said,” per the report. This OpenAI-powered search will also allow users to…

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