YouTube wants you to go live

The Verge
By David PierceSep 23, 2025, 9:39 am114 pts
YouTube is the most powerful platform in entertainment, and as such it has outsize influence on what kind of entertainment people make and watch. When YouTube adds a mid-video ad break, videos get longer to accommodate it. When YouTube tells podcasters to make video, podcasters make video. And for its next act,…

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