Apple TV’s new name now comes with a new sound

The Verge
By Jay PetersNov 3, 2025, 1:58 pm142 pts
Apple has shared a new intro sound and video that will accompany things you watch on the newly-renamed Apple TV streaming service. Apple rebranded Apple TV Plus to just Apple TV last month, and the previous intro prominently highlighted the plus, so it makes sense that Apple made a new version to accompany the…

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