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Facebook advertisers are panicking after iOS cuts off key tracking data

  • Ars Technica faviconArs Technica

    By Tim De ChantJul 15, 2021, 12:39 pm83 ptsTrending
    photo of Facebook advertisers are panicking after iOS cuts off key tracking data imageEnlarge Facebook’s ability to track users and show them certain ads appears to be tanking thanks to Apple’s “ask not to track” feature, according to some advertisers. Apple rolled out the privacy prompt in late April with iOS 14.5. Since then, nearly half of all iOS devices worldwide have at least…
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