Apple Details Ways Advertisers Can Measure the Impact of Ads Without Tracking Users Ahead of iOS 14.5 Launch

MacRumors
By Joe RossignolApr 7, 2021, 9:00 am155 ptsTrending
Starting with iOS 14.5, iPadOS 14.5, and tvOS 14.5, Apple will be requiring apps to receive a user's permission to track their activity for targeted advertising purposes, as part of a privacy measure known as App Tracking Transparency. To help advertisers adjust to this change, Apple today shared a new version…

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