Apple Again Named the World's Most Valuable Brand

MacRumors
By Hartley CharltonMay 16, 2025, 8:08 am421 pts
Apple has been named the most valuable global brand for the fourth consecutive year, according to the 2025 edition of Kantar's BrandZ report, with its brand now valued at $1.29 trillion — a year-over-year increase of 28%. The latest Kantar BrandZ Global Top 100 ranking assigns Apple the top position in a…

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