Apple's iPhone Event Tagline is Different in Every Country

MacRumors
By Juli CloverAug 26, 2026, 7:41 pm107 ptsTrending
Apple today announced it will hold its annual iPhone-centric event on Wednesday, September 9 at 10 a.m. Pacific Time. In the U.S. and several other countries, Apple used "Surprise and Shine" as its tagline for the event, but in other countries, the tagline isn't a literal translation. Here are the different…

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