Deal Dive: Doing venture math on the non-alcoholic spirits industry

TechCrunch
By Rebecca SzkutakJun 3, 2023, 12:00 pm195 pts
Hangovers suck. Especially so for those who felt pressured to drink the alcohol that inevitably caused the hangover to begin with. Drinking is slowly starting to fall out of fad, especially among younger generations. According to 2022 Gallup polling, 60% of adult Americans drink alcohol. This is down from 65%…

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