The creator economy’s ad revenue problem and India’s AI ambitions

TechCrunch
By Theresa LoconsoloFeb 20, 2026, 6:00 pm171 pts
The creator economy is evolving fast, and ad revenue alone isn’t cutting it anymore. YouTubers are launching product lines, acquiring startups, and building actual business empires. In fact, MrBeast’s company bought fintech startup Step, and his chocolate business is outearning his media arm.…

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