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‘Companies that can serve both human and agent audiences will be the ones that survive’: WordPress VIP CTO spells out the future of SEO, GEO and more
TechRadar
Jun 13, 2026, 7:00 am
284 pts
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‘For decades, we’ve all built websites for Google’: WordPress VIP’s CTO argues that publishers must optimize websites for both human readers and AI agents, without forgetting about trust.
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