Why location-based marketing outperforms industry averages

The Next Web
By J. M. DooleyMar 3, 2020, 6:57 am65 pts
Did you know TNW Conference has a track fully dedicated to exploring how technology will shape the ever-evolving marketing landscape this year? Check out the full ‘Rebrand‘ program here. Geofencing — also called location-based marketing — is a type of mobile ad targeting that involves a two-step process…

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