Retailers want AI-generated ads exempt from EU transparency rules

The Next Web
By Alina Maria StanJun 19, 2026, 5:55 am46 pts
Europe’s retailers would like the law to make an exception for them. AI-generated advertising should be carved out of the European Union’s incoming transparency rules, a retail association has argued, according to Reuters, taking aim at provisions that would require companies to label commercial content…

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