Xbox hires game industry analyst Matthew Ball to lead strategy

The Verge
By Tom WarrenMay 20, 2026, 12:03 pm188 ptsTrendingTop
Microsoft has recruited game industry analyst Matthew Ball as Xbox chief strategy officer. Ball publishes an annual state of video gaming report, which is a popular read across the game industry, and he's "widely respected across gaming, media, and technology," according to Xbox CEO Asha Sharma. Sharma…

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