Xbox exploring ‘radically different’ console business models

The Verge
By Tom WarrenJun 10, 2026, 7:04 am193 ptsTrendingTop
The RAMageddon crisis has got Microsoft rethinking its Xbox console hardware business. Xbox CEO Asha Sharma and Xbox strategy chief Matthew Ball have both revealed this week that Microsoft is re-evaluating plans for its next-generation Project Helix console and exploring "radically different" console business…

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