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How data is changing the face of marketing [Q&A]

  • BetaNews faviconBetaNews

    By Ian BarkerJan 29, 2019, 11:46 am112 pts
    Thanks to increased ability to collect data in real time, and the use of AI to process and interpret that data, marketers have more opportunity than ever to personalize their offerings to customers. But what does this mean for enterprises when it comes to spending their marketing budgets and establishing a…
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