Ferrari replaces marketing chief after Luce EV launch backlash

Electrek
By Fred LambertJun 23, 2026, 2:06 pm106 pts
Ferrari has replaced its long-serving chief marketing and commercial officer, Enrico Galliera, just weeks after the rocky debut of the Luce, the automaker’s first electric car. The company named former BMW Italy boss Massimiliano Di Silvestre as Galliera’s successor, effective July 1, after a launch that…

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