Options You Have When Starting a Blog

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    By Partner EditorialsApr 20, 2020, 2:35 pm1.8k ptsInteresting

    Starting a blog can be for personal expression or for monetary gain. When setting up your blog you should design it with goals in mind or pick a template that aligns with the blog's purpose. A blog can be a full-time job and earn revenue to match which is something to keep in mind. Below are options that you have when starting a blog and some things to consider.

    person starting a blog

    Allowing Outside Writers to Contribute

    Maintaining a blog is a full-time job in itself if you consistently want to generate quality content for visitors. Outside writers can bring their own readership but you cannot sacrifice the integrity of the blog or content quality with these writers. There could be a writer working for a marketing company that is putting links that could damage your blog's search engine ranking. Below are requirements and tips to ensure outside contributors are of the highest quality:

    • Create a style guide with requirements for links and word counts.
    • A contributor application can allow you to assess the quality of a writer through their previously published articles/blogs.
    • Face to face interviews are important as you do not want a marketing company ravaging your blog with low-quality link building.


    Making the Blog Private for Family and Friends

    People write blogs for different reasons whether it is to vent about work or to update their family on their children. There might be some content that you only want family or friends to view which is understandable. Understanding how to make your WordPress blog private is not overly difficult as you just need to password protect your content. Below are a few reasons you might want to make your blog private:

    • You have content that would be offensive to those at your job.
    • You want to maintain privacy for safety reasons.
    • You do not want others looking at your content that you do not know.


    Frequency of Publishing and Types of Content

    Publishing a long piece of content daily might not be in the cards for your blog. You might want to publish a few times a month in order to showcase your writing skills or keep traffic levels decent. Most bloggers amass quite a few articles before launching their blog so they can publish daily. Do not for any reason publish low-quality content as this will not convert into traffic if this is your goal.

    The types of content that are being produced also have to be considered. Hosting a weekly podcast has become far more popular among bloggers that have built a community of readers. A podcast can easily be transcribed into a long-form piece of content that takes far less time than writing the content would take. Video content is also a great way to build rapport as you will no longer be considered a nameless and faceless blogger.

    Take the time to think about your goals for the blog before launching. The last thing you want to do is to waste time writing content that completely goes against best practices for blogging. Blogging has changed a number of lives around the world with revenue, recognition, and the ability to express oneself.


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